Go to Market

From Strategy to Sustainable Growth – Expert Go-To-Market Recruitment for Sales, Product, & Marketing Teams

 

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You've poured your time and energy into building an incredible product. Now it's time to get it in front of the right people. Whether you're building a market-launch strategy or expanding into new territories, you'll need a dependable Go-to-Market team to realise your vision. 

This means finding people who can: 

  • Develop and deliver product strategies that scale with your business
  • Read your market like a second language
  • Identify and open customer segments in new geographies
  • Differentiate your brand in a sea of competitors
  • Discover your product/market fit
  • Build revenue engines that maintain momentum

At Trust in SODA, we're here to find those people for you. Our go-to-market recruitment specialists have the network and know-how to return the speed and precision to your hiring process, so you're not stuck watching critical roles go unfilled. 

We know it’s difficult to find the right people in fast-moving, highly uncertain markets. Between an influx of applications and tight deadlines, pinpointing your person is harder than ever.

That’s why we’ve been building a global community of sales, product, and marketing talent for over a decade. It’s this network that’s helped us fill more than 2000 roles for over 500 businesses, from ambitious start-ups to some of the world’s biggest brands.

Our reach is global, with on-the-ground expertise in the UK, US, Ireland, Switzerland, and Germany, supporting appointments at all levels, from C-suite leadership to go-to-market strategy consultants.

For candidates, that means you get unparalleled access to exceptional go-to-market jobs, careers that give you the chance to make an impact. Whether that’s guiding market launches, scaling products globally, or working at the forefront of technological innovation, we can connect you with opportunities that are often shared exclusively with Trust in SODA.

Ready to Make Your Next Move?

Whether you’re hoping to hire your next go-to-market specialist or you’re looking to start a rewarding new career, Trust in SODA can help you get there. Let us know what you need, and one of our consultants will get back to you as soon as possible: enquire.

LIVE JOBS

Portsmouth, South East, England
Business Analyst
Business Analyst – SC CLEARED - OUTSIDE IR35 – HIRING ASAP Start date: ASAP Duration: 12 Months Location: 2-3 days per fortnight in the Portsmouth office. Rest is remote working. Rate: £400 - £450 per day OUTSIDE IR35 SECURITY CLEARANCE REQUIRED Key Skills:Strong knowledge of software delivery ways of workingExcellent communication skills with ability to build relationships with all manner of customersStrong problem-solving skillsProven experience working as a Business Analyst in agile software development teams.Experience in stakeholder mapping and engagement.Leading the mapping of current (“as is”) and future (“to be”) business processes and technical ecosystems.Translating user needs into high-level requirements.Analysing costs, resources, and benefits, and identifying risks and constraints.Skilled in capturing, distilling, and presenting findings to inform options and business cases.Ability to elicit, document, and present cost baselines and KPIs to support recommendations and decisionsAble to identify areas for improvement, explore feasible options, analyse the effects of change and define success measuresAbility to work with others in a multidisciplinary team to identify gaps in functionality and user experience, and their impactUnderstand and apply agile working practices within the Software Development Lifecycle, taking an active role in the associated ceremonies and tasks.Bonus Skills:Experience working in the Ministry of Defence (MOD) or similar secure environments.Experience using agile project management tools such as JIRA or Confluence.
Nathan Peters Nathan Peters
Budapest, Pest, Budapesti, Hungary
DevOps Engineer
We’re working with a globally established SaaS company that sits at the heart of modern supply chains; powering over 70% of the world’s leading industrial players and ensuring operations run seamlessly across the globe 🌍With strong backing from major industry names, they’re continuing to scale and are now looking for a DevOps Engineer to join their growing team in Budapest (3 days onsite).🛠 The StackKubernetes | OpenShift | Jenkins | GitOps | JBoss | Spring Boot💻 Your RoleExecute, support, and manage deployments across production and staging environmentsMaintain and improve CI/CD pipelines to ensure stable and efficient deliveryOperate and support enterprise-scale infrastructure across multiple environmentsCollaborate closely with development and operations teamsAnalyse incidents, review logs, and troubleshoot technical issuesHelp ensure platform reliability, availability, and performance✅ What You BringHands-on experience with CI/CD pipelines (Jenkins, GitOps workflows)Strong background in IT operations and infrastructure supportExperience with Kubernetes (OpenShift is a big plus)Familiarity with JBoss application servers and Spring Boot applicationsAnalytical mindset with strong troubleshooting skillsCollaborative approach and willingness to grow within DevOps🌱 What’s In It for YouWork on a globally critical platform used by major industrial companiesHigh level of ownership and autonomy in your roleHybrid working model with flexibilityStrong focus on personal and professional developmentSupportive, collaborative, and international team environment📍 Location: Budapest (Hybrid – 3 days onsite)If you're interested in building and maintaining systems that genuinely power global industry - apply now 🚀
Zaynab Khan Zaynab Khan
Glasgow, Glasgow City, Scotland
Data Business Analyst
Role Title: Data Business Analyst Location: Glasgow Duration: 31/12/2026 Work setup: 2 days onsite/week Rate to SSC (including supplier charge): £480 MUST BE PAYE THROUGH UMBRELLA The Data / Business Analyst will work closely with business stakeholders, technology teams, and operations to deliver data driven insights and business requirements for case management and CRM solutions. The role focuses on optimizing customer, sales, and service processes using CRM platforms, with exposure to Salesforce, while ensuring alignment with Barclays’ governance, risk, and compliance standards. This role is suitable for a hands on analyst who can bridge business needs and technical delivery, particularly in environments involving customer cases, workflows, reporting, and CRM driven analytics. Key Accountabilities • Elicit, analyze, and document business requirements for CRM and case management solutions • Analyze and optimize case lifecycle workflows, SLAs, and operational processes • Perform data analysis and reporting to generate insights on customer, sales, and service performance • Partner with business, technology, and QA teams to support Agile delivery and UAT • Support CRM platforms (including Salesforce) for enhancements, reporting, and adoption • Ensure solutions comply with risk, control, and regulatory standards within Barclays Essential Skills & Experience • Strong experience as a Business Analyst / Data Analyst in enterprise environments • Proven exposure to CRM or case management systems • Solid analytical skills with hands on experience in data analysis and reporting • Working knowledge of Salesforce (cases, reports, dashboards, or UAT support) • Experience operating in Agile/Scrum delivery models with relevant tools • Excellent stakeholder communication, documentation, and problem solving skills
Nathan Peters Nathan Peters
Dublin, County Dublin, Ireland
Change Manager
Change Manager Dublin (Hybrid – 1 day per week onsite)Up to €690 per day Initial 6-month contract (strong extension potential)We’re seeking an experienced Change Manager to support a major national transformation programme within a large public sector healthcare organisation. This role focuses on scaling adoption of a live digital platform that is reshaping how citizens access healthcare services. This is a stakeholder-focused position, not a technical delivery role. You’ll drive alignment, adoption, and engagement across clinical, operational, and executive groups in a complex environment.Key ResponsibilitiesConduct change impact assessments across stakeholder groupsDevelop and deliver change, communications, and engagement plansLead training planning and support adoption activitiesManage senior stakeholders and competing prioritiesSupport operational readiness for new servicesTrack adoption and drive continuous improvement initiativesRequirementsStrong experience in change management within complex programmesProven ability across:Impact assessmentsCommunications & engagement deliveryTraining planningPost go-live review & optimisationExcellent stakeholder management and influencing skillsExperience in large or matrixed environmentsStructured, organised, and comfortable in sensitive settings
Michelle Sutherland Michelle Sutherland
Galway, County Galway, Ireland
Database Architect
Senior Principal EngineerGalway, fully onsite | Up to €520/dayWe’re seeking a Senior Principal Engineer to join a high-impact team. This role sits at the intersection of data engineering, analytics, and cloud technology, supporting investment teams with scalable data solutions and advanced insights.Key ResponsibilitiesDesign and optimize scalable data architectures and pipelinesProcess and analyse large structured and unstructured datasetsBuild and support cloud-based (AWS) data solutionsCollaborate with engineers, data scientists, and investment teamsContribute to AI/ML and LLM-driven workflowsKey Requirements6 years in enterprise development / data engineeringStrong experience with RDBMS, data modelling, and ETL pipelinesProficiency in Python (or Java/C# with willingness to cross-train)Experience with AWS, Snowflake, S3, Oracle, PL/SQLSolid understanding of data structures and scalable systems👉 Apply now or get in touch to learn more.
Michelle Sutherland Michelle Sutherland
London, Greater London, South East, England
Cloud Solutions Architect
? Senior Digital Solutions Architect ? Consultancy ? London, Manchester, Glasgow ? £60-70k ? SC Eligibility Required    Do you want to work for one of the country's top consultancies on some brand new high profile digital transformations?    Do you want to get rapidly accredited (AWS, Azure, GCP) free whilst also using these skills commercially too?    I am partnered with one of the World’s Top Tech Consultancies who are currently working with many of the biggest names in the Private and Public Sector.    They have just won a couple of exciting new projects and are looking for a Senior Digital Solutions Architect to join their team and assist with the continued scaling and optimisation of these.     Their ideal candidate would have good knowledge and experience within:   Public Cloud (AWS, Azure, GCP)Cloud Strategy (Migrations, Optimisations, Adoptions)Client Facing Skills (Consulting, Pre-Sales)Business Development (RFPs, Bids)DevOps Best Practice (Containers, IaC, CI/CD, Security)Thought Leadership (Events, Whitepapers, L&D)   In return they would be offering  £4k annual bonusFree Certification Scheme (AWS, Azure, GCP)Uncapped Progressions (Just hit the criteria and you will continually climb the ranks)Up to 10% combined pensionPrivate MedicalFlexi Benefits (Life Assurance, GIP, Dental etc.)Hybrid Working (only onsite at client request)Travel ExpensesSC Clearance  If you’re passionate about Cloud Transformation and keen to work on some really exciting projects in a client-facing capacity then please apply right away!
Adam BrinkleyAdam Brinkley
Woking, Surrey, South East, England
Senior Java Engineer
We’ve joined forces with a global Life Sciences pioneer developing a next-gen R&D platform. Their work empowers scientists worldwide to fast-track drug discovery and biological breakthroughs, directly contributing to saving millions of lives.As they scale their core engineering team, we are looking for a Senior Software Engineer who wants to move beyond standard applications and start building high-scale systems that have a genuine impact on global health. You won't just be maintaining legacy code, you’ll be architecting and building Cloud-First solutions within a highly collaborative, cross-functional team.The Tech Stack You’ll Own:Java: You are an expert in modern Java and building robust microservices.Spring BootCloud (They're using AWS)Engineering Excellence: You care about clean code and building for long-term scalability.Why this role is different:Meaningful Work: Your code directly supports the discovery of new medicines and treatments.Modern Environment: This is a "build" culture. They are investing heavily in Serverless and modern data patterns.Global Stability, Startup Speed: You get the financial backing of a global powerhouse with the autonomy and pace of a focused product team.The Perks:Annual bonus.Strong pension scheme and private healthcare.A culture that genuinely values continuous learning and "Lead" thinking.Interested in hearing more? If you’re a Java specialist who is looking for a meaningful and impactful role, please apply, and let's have a conversation.
Dominika Kodadova Dominika Kodadova
Greater London, South East, England
GTM Engineer
GTM Engineer (Pipeline-Focused Growth Role)London (Hybrid – 2 days per week)Up to £75,000 benefitsA high-growth FinTech company is hiring a GTM Engineer to play a critical role in scaling pipeline generation and commercial performance.This is not a traditional RevOps position. It is a hands-on, commercially focused role centred on building and optimising systems that directly enable sales and drive revenue.You will work closely with senior commercial leadership, owning the go-to-market engine end-to-end and helping to scale what is already working while identifying new opportunities for impact.The RoleYou will take ownership of the GTM engine, focusing on building, connecting, and optimising systems that generate pipeline and support sales execution.Key responsibilities include:Owning and evolving multi-channel outbound systems across email, LinkedIn, and callsBuilding and maintaining workflows, integrations, and API connections across the GTM tech stackDriving measurable pipeline impact, with a focus on outcomes rather than activity metricsPartnering closely with Sales to improve effectiveness and accelerationIterating on existing systems while introducing new ideas and improvementsLeveraging AI tools and agents to automate and scale GTM effortsTech EnvironmentEstablished GTM infrastructure already in placeTools include Smartlead, Clay, enrichment platforms, and AI toolingSignificant use of AI agents and automated workflowsFast-moving, iterative environment with continuous testing and optimisationRequirementsExperience in GTM Engineering, Growth Operations, or similar pipeline-focused rolesStrong B2B multi-channel outbound experience (email, LinkedIn, calls)Proven track record of generating and influencing pipelineHands-on experience building and owning systems that sales teams rely onTechnical capability to connect tools, work with APIs, and build scalable workflowsStrong understanding of AI tools, automation, and agent-based systemsCommercial mindset with a clear understanding of sales cycles and pipeline driversWhat Sets This Role ApartDirect ownership of pipeline impact, not just reporting or supportHigh visibility role working closely with senior commercial leadershipOpportunity to shape and scale a GTM engine in a growing businessFast-paced, high-autonomy environment with significant room for progressionClear path into broader GTM ownership or deeper AI-focused work
Georgina NettletonGeorgina Nettleton
CAPGEMINI
169
Placements
118
Permanent
51
Contract
For over 50 years, Capgemini have delivered transformative business solutions to their clients through leading-edge tech, industry expertise and a highly talented workforce. They faced challenges attracting top talent in a candidate-short market, compounded by UK mobility and security clearance requirements. Partnering with Trust in SODA, Capgemini benefited from dedicated resources, tailored searches, specialized teams, and a global network. SODA quickly became a top supplier, exceeding hiring targets annually and supporting high-volume projects for major clients like Deliveroo, John Lewis, EDF, and public sector organisations.
Capgemini

‘Trust in Soda were one of the key suppliers in relation to both quality and volume of candidates successfully placed.

Communication was key to this success, and our working relationship only strengthened as the year progressed, with mutual respect and honesty being the theme of conversations.’

COMAVE GLOBAL
38
Permanent Hires
SODA Max
Hiring Solution
12
Contract Hires

ComAve was experiencing serious growth and had no talent or HR function. Trust in SODA (part of Trinnovo Group) started with recruiting the HR team and then became the talent function. Setting the strategy for all five of their businesses, we provided a linked ecosystem for talent attraction and management. 

We successfully recruited in 38 roles across Sales, Technology, Engineering, Operations and Marketing, from Junior to C Suite including the COO, across Europe, covering Eastern Europe, Italy, the Netherlands, Spain and France, as well as the UK.

One of the most important requirements to our client was speed of delivery, and the SODA team have delivered every time. Our EHS solution streamlines the recruitment process to secure business-critical hires faster.

Comave Global
Sarah Lee

Lauren made it a great experience!! She understood from minute 1 what I needed and was super quick finding the perfect person. She was always available, answered all my questions and made me and the candidate feel super attended all the time."

Sarah Lee
Sarah Lee
People Director
GUIDANT GLOBAL
129
Roles Placed
17
Brands Serviced
Guidant Global takes a creative approach to talent management. Having delivered bespoke recruitment solutions to clients all over the globe, Guidant Global is breaking the mould in the MSP, RPO, and SOW markets. To meet mounting demand and alleviate subsequent pressure on candidate pay rates, Guidant Global turned to the team at Trust in SODA to deliver complex hiring projects to their end clients. To date, the SODA squad have provided talent solutions across technology and enablement for seventeen of Guidant Global’s customers, including Dyson, Burberry, Pfizer, The AA, and Novartis. The seamless integration of Trust in SODA’s permanent and contract teams has created dependable hiring coverage across DevOps, Software Engineering, Cloud and Infrastructure, Data, and Creative roles.
Guidant Global
David Miranda

Trinnovo Group is a valued and trusted partner in our never-ending quest to find talent. 

David Miranda
David Miranda
Talent Consultant
LAUNCHDARKLY
28
Hires Made
6
Women Hired
5
Functions Supported
LaunchDarkly helps some of the biggest companies in the world take total control over software launches, get deeper and actionable insights into how users experience their products, and helped revolutionize the ways technical and business teams work independently. They enlisted Hayley Killengrey to build an entire team from scratch. Hayley recruited 28 people across DevOps, Security, Data, Technical Support Engineers and Product Designers, staffing their teams across engineering, infrastructure and data into their Oakland office.
LaunchDarkly
Head of Talent

Trinnovo Group jumpstarted my hiring program and was able to help me build the foundation of my organization at LaunchDarkly. The team brought great candidates to the table, particularly in the areas of DevOps, infrastructure, and data and were invaluable in helping me quickly fill those initial critical senior-level foundational hires. A pleasure to work with and an expert in the close, I don't recall losing a single candidate at the offer stage. Highest recommendation, work with Trinnovo Group, you won't regret it!

Head of Talent
Head of Talent
NATWEST BOXED
23
Key Hires
Natwest Boxed, the UK's leading banking-as-a-service provider, needed to rapidly expand its team by 30 people in two months to support their growing customer base. They needed to fill hard-to-reach roles across SDET, Engineering Management, Java Development, and Product Management. Partnering with Trust in SODA, they leveraged a dedicated team of five recruiters. This collaboration resulted in over 100 shortlisted candidates, 45 interviews, and 23 successful placements within the tight two-month timeframe.
Natwest Boxed
Mike Jetson

NatWest Boxed and Trust in Soda have built a successful partnership focused on specialist engineering recruitment, ensuring access to top-tier talent. Together, they have prioritized diverse hiring, helping NatWest Boxed strengthen its engineering teams with a more inclusive and high-performing workforce.

Mike Jetson
Mike Jetson
(Talent Acquisition Lead - NatWest Boxed & Mettle by NatWest)

MEET THE TEAM

Ryan Hill

Managing Director, SODA

David Young

Director & Co-Founder

Lauren Langdell

Director (DACH) and Founder at Women in DevOps

Ryan Jones

Associate Director - US

Adam Brinkley

Business Manager

Adam Hicks

Head of DACH - Software, DevOps & Cloud

Adam Whitehurst

Senior Principal Consultant

Zaynab Khan

Senior Recruitment Consultant - DACH

Dominika Kodadova

Principal Consultant

Francis Alexander

Senior Principal Consultant

Nathan Peters

Team Lead & Senior Contract Recruitment Consultant

Georgina Nettleton

Senior Recruitment Consultant

Joe Dukes

Principal Consultant (US)

Max Binnie

DACH Data, AI & Analytics Lead

Jason Morley

Senior Consultant

Joe Woodard

Contract Consultant - Switzerland

Michelle Sutherland

Delivery Consultant

Robyn Links

Search Consultant

Nokwanda Khanyile

Search Consultant

Miranda Blaxland

Consultant

Jacques Dondoua

Senior Consultant - GTM

Aleksandra Zielinska

Consultant

Ashley Lawrence

Founder & Group CEO

Oliver Perry

COO

Viki Dowthwaite

Commercial Director

Aaron Gonsalves

Head of Talent

Matthew Goddard

Head of Legal & Compliance

Marita Harper

HR Partner

Micha Swallow

People Development & Performance Lead

Sabrina Jones

Commercial Payroll Lead