Industry: E-Commerce
Total Hires Made So Far: 50
Functions Supported: Engineering, Data, Go-to-Market, Legal & Operations
Partnered Since: 2024
Hiring Model: Embedded Hiring Solution (SODA Max)
Delivery Locations: Germany, Italy, the Netherlands, Spain, France, the UK
OUR SERVICE IN NUMBERS
Hires delivered to support ComAve’s growth across multiple business functions.
European markets supported across Germany, Italy, the Netherlands, Spain, France and the UK.
Permanent roles recruited across technology, engineering, sales, operations and marketing.
Business functions supported across Engineering, Product, Commercial, Operations, Marketing and Leadership.
ComAve are redefining fan engagement with exclusive rewards, gamification and seamless e-commerce for sports fans around the world.
Through a purpose-built loyalty and e-commerce ecosystem, the innovative platform enables supporters to access merchandise, rewards and exclusive experiences linked to their favourite teams.
ComAve partners with leading European football clubs to deliver fan engagement initiatives across a growing international audience.
The Challenge
ComAve entered a period of rapid growth as it scaled its platform and operations across multiple European markets.
Building the business required hiring to happen across several functions simultaneously, from engineering and product through to commercial, marketing, operations and leadership.
With requirements spanning different countries and levels of seniority, ComAve needed more than individual recruitment support. It needed a structured talent acquisition model that could scale with the business while maintaining a consistent approach to attracting and retaining talent.
The Solution
Trust in SODA built an Embedded Hiring Solution through SODA Max, providing dedicated recruitment support around ComAve’s evolving growth plans.
Working closely with ComAve’s team, the solution created a scalable approach to talent acquisition across multiple functions and European markets.
Delivery covered technology, engineering, sales, operations and marketing, with searches ranging from junior positions through to senior leadership. Trust in SODA also supported business-critical appointments including ComAve’s Chief Operating Officer.
Embedded recruitment aligned with ComAve’s internal team
Multi-function hiring from junior positions through to C-Suite
International delivery across six European markets
The Outcome
Trust in SODA has helped ComAve build out the teams required to support its growing fan engagement platform and international operations.
The partnership has delivered 50 hires, with recruitment spanning engineering, product, commercial, operations, marketing and leadership.
This included 38 permanent roles across sales, technology, engineering, operations and marketing, alongside senior and specialist appointments including Chief Operating Officer, Head of Operations, Head of Retail and Head of Customer Service.
With hiring delivered across Germany, Italy, the Netherlands, Spain, France and the UK, the embedded model gave ComAve a flexible recruitment function capable of supporting different teams and markets as the business scaled.
Roles supported
Trust in SODA made it a great experience!! Lauren understood from minute 1 what I needed and was super quick finding the perfect person. She was always available, answered all my questions and made me and the candidate feel super attended all the time.”
Whether you’re entering new markets, building multiple teams at once or need dedicated recruitment capability to support rapid growth, our Embedded Hiring Solutions are designed to work closely with your business and flex around your hiring needs.
Let us know what you want from your hiring plans and we’ll connect you with the right consultant.